Begin with their preferences
Use a favourite colour, a flower they love or a mood that suits them. A specific personal detail gives the florist a more useful starting point than “something nice”.
Think about the handover
Will the gift arrive at home, at work or at a party? Share the location and time, and ask about a format that will be comfortable to carry.
Add a small message
Mention a shared memory or a wish for the year ahead. Confirm names and spelling along with the flower brief.
